Allan Engelhardt and Harshil Shah writes on the Barnett Waddingham blog about a case study. Working with a FTSE250 global hotel chain, we integrated data across the organization to give the management team new insights into their cost of distribution, unlocking millions of dollars of potential benefits.
- Extract ‘big data’ from various in-house IT systems.
- Understanding the operational realities of the data, involving entries from hundreds of staff.
- Developing new insights for the business’ key objectives:
- Using previously undiscovered insights into the exact sources of revenue, we understood
- the actual costs of distributionand net profits per room, and
- energised leadership on where changes could be made to maximise the impact on net revenue.
- Unlocking benefits in the millions of pounds.